《外贸函电英语》PPT课件 贺雪娟 长沙民政职业技术学院

 
课件内容： 
第1章A General Introduction to the Course 
第2章Unit 1 An Introduction to Business Correspondence 
02-01The Principles of Business Letters 
02-02The Structure and Styles of Business Letters 
02-03Arrange the Structure of the Letter and Address the Envelope 
第3章Unit 2 Establishing Business Relations 
03-01How to Seek New Customer? 
03-02Writing Business-establishing Letter 
03-03ISAS about Seeking New Customer 
03-04A Survey of Trade Fair 
03-05Seeking New Customers on Trade Fair 
第4章Unit 3 Enquiry 
04-01Principle and Structure of Enquiry Letter 
04-02Reply to Enquiry Letter 
04-03Structure and Expressions 
04-04Principle of Enquiry Letter 
04-05Structure of Enquiry Letter 
第5章Unit 4 Offer and Counter-offer 
05-01Offer (Principle and Structure of Offer Letter) 
05-02Counter-offer (Principle and Structure of Counter-offer Letter) 
05-03Principle of Offer letter 
05-04Structure of Offer Letter 
05-05Principle of Counter-offer Letter 
05-06Structure of Counter-offer Letter 
第6章Unit 5 Order and Contract 
06-01Order 
06-02Contract 
06-03Placing Order 
06-04Acceptance and Decline 
06-05Contract 
第7章Unit 6 Payment 
07-01Basic Knowledge of International Payment 
07-02Urging the Buyer to Establish the L/C 
07-03Choosing the Proper Methods 
07-04Urging the Buyer to Establish the L/C 
07-05Checks and Amendments of the L/C 
第8章Unit 7 Shipment and Packing 
08-01Shipment 
08-02Packing 
08-03Shipping Advice 
08-04Urging for Shipment 
08-05Packing Condition 
第9章Unit 8 Insurance 
09-01Insurance (1) 
09-02Insurance（2） 
09-03Asking the Seller to Cover Insurance 
09-04Informing the Coverage Adopted 
09-05Reply to a Request for Excessive Insurance 
第10章Unit 9 Complaint and Claim 
10-01Complaint and Claim 
10-02Reply to the Complaint and Claim 
10-03Complaint and Claim 
10-04Reply to Complaint and Claim: Accepting Requests 
10-05Reply to Complaint and Claim: Rejecting Requests 
第11章Unit 10 Other Trading Practices 
11-01Agency, Processing and Assembling Trade 
11-02Joint Venture , Compensation Trade, Barter, Leasing and Technology Trade 
11-03Applying for Being an Agent 
第12章Exercise, Test and Relavant matierial 
12-01Exercise 
12-02Test 
12-03Relavant material